Georgia State University’s J. Mack Robinson College of Business has appointed Naveen Donthu as the Richard and Susan Lenny Distinguished Chair in Marketing, recognizing his scholarship, leadership, and contributions to marketing education and research. Donthu, an internationally recognized scholar in marketing strategy and marketing science, has built an academic career examining how businesses understand consumers, develop brands, evaluate advertising, and improve marketing effectiveness. His research spans branding, consumer behavior, advertising, and marketing productivity. He has published more than 150 peer-reviewed articles and accumulated more than 75,000 scholarly citations.